If settling for "dumb pipe" status isn't an option, then the challenge for telcos is to put infrastructure in place that lets them exceed the reach of their physical networks and become global content and entertainment brands . Content Direct solves that problem end to end. It gives telcos the full operations suite they need to get into the digital content and entertainment business, to scale it massively from the cloud, and to integrate into existing enterprise architecture. That's a transformation success story waiting to happen.
- Go global, mobile, online and over-the-top with cloud-based content management and delivery
- Define, manage, and execute permissions, policies, security , and customer controls all from one solution
- Roll out powerful consumer experiences with storefronts, social media integration, seamless payments , and 24x7 customer care
- Gain a 360 degree view of customers with powerful analytics that drive personalization, segmentation, and audience targeting
- Work with a world class enterprise that's a proven partner to the world's largest communications and entertainment providers
The issue for telcos in offering digital content and entertainment isn't opportunity, it's inertia. Content Direct removes that barrier with an end-to-end, carrier grade solution for launching and scaling a profitable digital content business that is mature, secure, and global from day one.
Cumulative revenue generated by pay OTT services through 2016 According to IMS Research
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