Transitioning from physical to digital is imperative for any business that sells entertainment content. Online sellers are replacing record stores, book shops, and video rental outlets at an astonishing rate. For content producers, digital offerings represent an opportunity to go direct to consumer. For brick and mortar retailers, the transition to digital means extending the customer relationship beyond the store, adding value to physical purchases with digital goods, and generating foot traffic by communicating online. Content Direct helps you bridge the physical and digital worlds with revenue generating consumer experiences delivered from the cloud.
- Engage customers with custom storefronts, intelligent recommendations, personal digital lockers, and a fully configurable content catalog
- Own the sign-up, purchase, authentication, and content delivery process end-to-end
- Analyze customer behavior, target and improve campaigns, and drive loyalty with detailed customer and product analytics
- Offer a broad range of electronic payments to maximize sales conversions
- Enable managed copy offerings and digital redemption promos
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