Proactive Notifications Opt-in Requirements and Strategies

White Paper | 3.3 MB

Want to send text messages to customers? You’ll need to get them to opt-in first. Cellular carriers require that you get permission from customers before you can send them any messages. The easiest way for consumers to do that is to send a keyword to a number your business owns.

But how can you get consumers to opt-in to your messaging programs? In this whitepaper, you’ll learn creative ways to get customers to opt-in, the significance of a double opt-in, and how the opt-in process increases customer satisfaction.