We are often told that customers want personalised experience, but it’s not clear what “personalised” actually means. How do you find out what customers really want? And once defined, then what do you do about it?
Join us for 60 minutes of practical, real-world expert advice to help you answer both these questions.
Join three experts – Huntley Bakich, Blake Godkin, and Malcolm Crouch – one a global leader in understanding user experience; another CSG’s product lead for all things customer communication; and the third a solutions guru. Together, they form the ideal team to help answer some of the most difficult questions in CX: how to find out what customers really want, and then how to deliver.