The Customer
A leading U.S. grocery chain known for its wide selection, competitive pricing and expansive loyalty program.
CSG Customer Story
How a leading U.S. grocery chain drives engagement and growth
$2–3M
additional monthly revenue
100M
email decisions processed daily
40%
reduction in email volume
Summary
Retailers know that loyalty programs only work when customers stay engaged. But for one major grocery chain, email fatigue was getting in the way. With thousands of products and dozens of promotions each week, the brand struggled to deliver relevant messages without overwhelming its audience. That is, until they used CSG Xponent.
With the platform, the grocery chain orchestrated smarter journeys, suppressed redundant sends and boosted revenue through personalized, well-timed outreach.
Orchestrate smarter journeys (not just smarter emails)
This grocery chain used CSG Xponent to transform email engagement—reducing volume while increasing relevance and revenue. Want to see how journey orchestration can help your brand deliver the right message at the right time?
Let’s spot the signals and shape the journey
CSG Xponent helps brands orchestrate smarter customer journeys that drive loyalty, engagement and measurable growth.
Learn About CSG Xponent