Don’t forget about customers once they sign up—or else they’ll forget about you. You need to continuously engage with customers from sign-up to upgrade and beyond, and promote new products and services personalized to them. Whether you’re targeting one hundred customers or one million, send the right offers to the right customers with CSG’s contact and campaign management solutions.
Set up campaigns for marketing, retention, information, collection, surveying and more. Define objectives, KPIs for the campaign, and who the audience should be, with an unlimited number of ways to categorize contacts and profiles. Campaigns can be recurring (i.e. bill payment reminders on the first of every month) or ad hoc (an email promoting a pay-per-view event). Choose when and how you’ll contact customers, and maximize your response and engagement rates by letting customers choose their preferred channel.