Customer Story
Global CSP Achieves 336% Upsell Lift with Real-Time, Contextual Communications
Dive into this CSG case study to learn how this telco customer delivered an intelligent approach to digital engagement, creating customer loyalty while driving better business results.
Send attention-getting offers
Customers will ignore even the best promotional offers if they don’t cut through the digital noise. That’s why leading communications service providers (CSPs) are sending proactive, personalized notifications to cross-sell and upsell their offerings.
A global CSP used CSG Xponent as the “air traffic control” system for these notifications, sending targeted upsell offers to more than 1 million customers.
By leveraging data across otherwise-siloed sources, the CSP tracked customers’ journeys, anticipated their needs and delivered the right messages on the right channels. The result? A 336% lift in upsell success. Are you ready to raise your promotional offers game, too?
Related Resources
Take your notifications to the next Level
Contact us today to learn more about how CSG can help you use smart(er) notifications to improve customer experience. Your customers can provide valuable insights and create opportunities for you to improve CX.
Schedule a demo