
Major Health System Executes Appointment Reminders
One U.S. health system decreased no-show rates and increased revenue by implementing automated appointment reminders.
Want fewer missed appointments and frustrated patients?
The customer
A leading nonprofit health system serving millions of patients across 125+ clinics and facilities in the U.S. Known for quality care and innovation, they are committed to delivering better experiences across the entire patient journey—from scheduling to follow-up.
The challenge
Patients were receiving a variety of communications—yet still missing too many appointments. Why? Because communication was fragmented.
The patient access team had no visibility into when, where or how patients engaged.
Emails and texts went out—but not based on patient preferences or context.
Appointment confirmations were inconsistent, and no-shows were rising.
This lack of orchestration was hurting both the patient experience and operational efficiency.
The solution
CSG Xponent Intelligent Appointment Reminders
In just 120 days, the health system orchestrated appointment reminders across SMS and email channels:
Personalized messages sent based on each patient’s behavior and preferences
Confirmation logic that adjusted reminders based on response (or nonresponse)
Insights shared with the patient access team in real time to reallocate open slots
Rather than blasting the same message to everyone, they delivered the right reminder at the right time, on the right channel.
- 8.5%: Reduction in no-show rates
- 60%: Increase in confirmation rates
- $5M: Net revenue impact (annualized) for all 125 clinic locations
- 120: Days to start delivering meaningful outcomes
Are you concerned about patient no-show rates?
According to the Medical Group Management Association, the median appointment no-show rates are 5% to 7% , and 37% of medical groups reported an increase in no-show rates in 2023. Healthcare providers lose about $7500 per month , on average, from no-show appointments.
This case study describes how one U.S. health system decreased no-show rates and increased revenue by implementing automated appointment reminders. The health system achieved:
Decreased no-show rates
Increased confirmation rates
7-figure incremental revenue, annualized